The objective of ZG Raiffeisen is to increase its company value. Their achievements include increasing equity capital through a constant increase of members, the possibility of preferred equity, sales gains for member businesses. All of these are only possible through the economical and emotional relationship between ZG Raiffeisen and its members. With that in mind they introduced a new concept of membership, by setting up an incentive scheme to reward loyalty for transactions.
by Filip Pantelić / Wednesday, 26 February 2020 / Published in 2012 Edition